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中百集团2021年实现新年销售开门红

发布时(shi)间:2021-01-04     下载附件

 2021年是集团(tuan)(tuan)“十四五(wu)”战略部(bu)署的开(kai)局之年, 在持续(xu)巩固(gu)常态(tai)化疫(yi)情防控成果(guo),进一步加强冬季大(da)中型商(shang)超常态(tai)化疫(yi)情防控工作和进口冷链食(shi)品(pin)管理的同时,全力抓好元旦消(xiao)费市场销售(shou)。今年元旦三天,集团(tuan)(tuan)销售(shou)同比增长(zhang)10.32%,实现(xian)新年销售(shou)开(kai)门红(hong)。

 元旦(dan)期间,集团积极(ji)(ji)参(can)与市商(shang)务局“武汉购”跨年(nian)消(xiao)费季活(huo)(huo)动(dong)(dong)(dong),各超(chao)市业(ye)态线(xian)上020 到家业(ye)务平台、线(xian)下(xia)1300 余家门店(dian)(dian)(dian)围绕(rao)“跨年(nian)狂欢”主(zhu)题(ti)(ti),全渠道(dao)开(kai)(kai)展(zhan)(zhan)精彩纷呈的(de)营(ying)(ying)销(xiao)(xiao)活(huo)(huo)动(dong)(dong)(dong)。同时,仓(cang)储及(ji)(ji)便(bian)利(li)店(dian)(dian)(dian)公司抢抓新(xin)店(dian)(dian)(dian)开(kai)(kai)业(ye)、旧(jiu)店(dian)(dian)(dian)调整工(gong)(gong)期,中百仓(cang)储全新(xin)一(yi)代绿标店(dian)(dian)(dian)恒(heng)大(da)城店(dian)(dian)(dian)、东湖城店(dian)(dian)(dian)及(ji)(ji)蓝(lan)标店(dian)(dian)(dian)京(jing)山翰林华府店(dian)(dian)(dian)于(yu)节前“靓”相,中百罗森便(bian)利(li)店(dian)(dian)(dian)2.0 升级版(ban)华侨(qiao)城店(dian)(dian)(dian)节前开(kai)(kai)业(ye),以(yi)崭新(xin)形(xing)象、优(you)质服务为顾客带来购物(wu)新(xin)体验。中百超(chao)市社区店(dian)(dian)(dian)开(kai)(kai)展(zhan)(zhan)跨年(nian)主(zhu)题(ti)(ti)营(ying)(ying)销(xiao)(xiao)活(huo)(huo)动(dong)(dong)(dong),紧紧围绕(rao)社区居民生活(huo)(huo)消(xiao)费需求(qiu),实(shi)现便(bian)民服务零距离,促销(xiao)(xiao)活(huo)(huo)动(dong)(dong)(dong)以(yi)超(chao)值(zhi)折扣、超(chao)值(zhi)换购、消(xiao)费满额送优(you)惠券等(deng)(deng)形(xing)式大(da)力开(kai)(kai)展(zhan)(zhan)营(ying)(ying)销(xiao)(xiao)促销(xiao)(xiao)。中百百货(huo)各购物(wu)中心根据所(suo)处商(shang)圈特点,围绕(rao)顾客消(xiao)费需求(qiu),积极(ji)(ji)策划了不同特色的(de)元旦(dan)主(zhu)题(ti)(ti)营(ying)(ying)销(xiao)(xiao)活(huo)(huo)动(dong)(dong)(dong)。中百工(gong)(gong)贸电器(qi)专营(ying)(ying)店(dian)(dian)(dian)开(kai)(kai)展(zhan)(zhan)跨年(nian)营(ying)(ying)销(xiao)(xiao)活(huo)(huo)动(dong)(dong)(dong),线(xian)下(xia)各专营(ying)(ying)店(dian)(dian)(dian)开(kai)(kai)展(zhan)(zhan)跨年(nian)送大(da)红包、满额返券,以(yi)及(ji)(ji)以(yi)旧(jiu)换新(xin)等(deng)(deng)活(huo)(huo)动(dong)(dong)(dong)。各商(shang)业(ye)公司精准的(de)营(ying)(ying)销(xiao)(xiao)活(huo)(huo)动(dong)(dong)(dong),为集团实(shi)现新(xin)年(nian)销(xiao)(xiao)售开(kai)(kai)门红奠(dian)定了坚实(shi)的(de)基础。

 

(供稿:集团运营管(guan)理(li)部)

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