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创新突破求发展 校园超市放光彩——记中百超市南望山二店开业

发布(bu)时间:2021-02-10     下载附件

 2月6日(ri),刚过农历“小(xiao)年”,位(wei)于鲁磨路388号(hao)中(zhong)(zhong)国(guo)(guo)地(di)(di)质大(da)学东区的(de)(de)(de)(de)(de)中(zhong)(zhong)百超(chao)市南望山二店(dian)(dian)(dian)(dian)正式开业了,店(dian)(dian)(dian)(dian)内喜(xi)气的(de)(de)(de)(de)(de)红(hong)灯笼、热闹的(de)(de)(de)(de)(de)新年祝(zhu)福(fu)音(yin)乐、陈列丰满的(de)(de)(de)(de)(de)年货(huo)爆款商品,将门店(dian)(dian)(dian)(dian)的(de)(de)(de)(de)(de)每个角(jiao)落都烘托得年味实足,门店(dian)(dian)(dian)(dian)处处洋(yang)溢着喜(xi)庆气氛。南望山二店(dian)(dian)(dian)(dian)毗(pi)邻中(zhong)(zhong)国(guo)(guo)地(di)(di)质大(da)学教(jiao)工食堂、家属宿舍区,绿树掩映,交通便利,建(jian)筑面积达(da)899㎡,统一(yi)的(de)(de)(de)(de)(de)店(dian)(dian)(dian)(dian)面设(she)计、整洁的(de)(de)(de)(de)(de)卖(mai)场环境、丰富的(de)(de)(de)(de)(de)商品配置、全心全意的(de)(de)(de)(de)(de)服务,为(wei)中(zhong)(zhong)国(guo)(guo)地(di)(di)质大(da)学师生及家属购物(wu)增添(tian)绝佳去处。

经(jing)营骨干(gan)(gan)齐上阵  卯足干(gan)(gan)劲筹开业

 经(jing)过前期装修与准(zhun)备(bei)(bei)工(gong)作,门(men)店(dian)(dian)(dian)初具雏形,货(huo)(huo)架(jia)、冰柜等设(she)备(bei)(bei)已完(wan)成(cheng)进场(chang)工(gong)作,鲁磨区域抽调经(jing)营骨干成(cheng)立筹(chou)(chou)备(bei)(bei)小组(zu),投身于门(men)店(dian)(dian)(dian)开业上货(huo)(huo)的(de)(de)(de)整理工(gong)作。公司(si)主要(yao)(yao)领导亲自到店(dian)(dian)(dian),向门(men)店(dian)(dian)(dian)员(yuan)(yuan)工(gong)讲(jiang)解演示(shi)开业准(zhun)备(bei)(bei)的(de)(de)(de)工(gong)作事(shi)项与工(gong)作要(yao)(yao)点,筹(chou)(chou)备(bei)(bei)小组(zu)根据领导要(yao)(yao)求有条不紊的(de)(de)(de)开始设(she)备(bei)(bei)安装以及(ji)货(huo)(huo)品上架(jia)调整工(gong)作。随着筹(chou)(chou)备(bei)(bei)小组(zu)成(cheng)员(yuan)(yuan)及(ji)门(men)店(dian)(dian)(dian)员(yuan)(yuan)工(gong)的(de)(de)(de)共同(tong)努(nu)力(li),空(kong)(kong)空(kong)(kong)如也的(de)(de)(de)货(huo)(huo)架(jia),渐渐丰(feng)满(man)起来。整个(ge)开业筹(chou)(chou)备(bei)(bei)期,鲁磨区域筹(chou)(chou)备(bei)(bei)小组(zu)全体人员(yuan)(yuan)无一人临阵退(tui)缩(suo)、无一人叫苦(ku)叫累,拼尽全力(li)完(wan)美完(wan)成(cheng)开业工(gong)作。中国(guo)地质大学(xue)领导也非常重视门(men)店(dian)(dian)(dian)的(de)(de)(de)开业,全程现场(chang)指导门(men)店(dian)(dian)(dian)的(de)(de)(de)筹(chou)(chou)备(bei)(bei)开业。

校园(yuan)超(chao)市(shi)琳琅(lang)满目  师(shi)生(sheng)购(gou)物绝佳去处

 南(nan)望山二(er)店(dian)(dian)定位为(wei)加(jia)强(qiang)型生活超市,重点经营(ying)食品(pin)(pin)、饮料、休闲、奶制品(pin)(pin)等民(min)生必需(xu)(xu)商(shang)品(pin)(pin),为(wei)满(man)(man)足留学生购物(wu)需(xu)(xu)求,增加(jia)了进口(kou)品(pin)(pin)类(lei)的相关商(shang)品(pin)(pin)。根据南(nan)望山二(er)店(dian)(dian)紧邻教职工宿舍的区域特点,门(men)店(dian)(dian)扩充了生鲜肉品(pin)(pin)区、果蔬区经营(ying)面积(ji),同时还(hai)特别开设了鲜香食材店(dian)(dian)中(zhong)店(dian)(dian)。流畅的门(men)店(dian)(dian)动线(xian)布局(ju),丰富(fu)的商(shang)品(pin)(pin)结构(gou),满(man)(man)足了一站式(shi)购物(wu)需(xu)(xu)求,是师生们及家属(shu)购物(wu)的绝(jue)佳去处。

 未来,鲁磨区域将进一步推(tui)进线(xian)上线(xian)下全(quan)(quan)渠道营(ying)销,全(quan)(quan)力(li)推(tui)进“中百(bai)超市(shi)社(she)区团(tuan)购”业务,提升门店销售(shou)能力(li),以营(ying)销活动为引擎,线(xian)上线(xian)下齐合力(li),全(quan)(quan)力(li)完成(cheng)新年度的各项目(mu)标任(ren)务。

 

 

(供(gong)稿:超(chao)市公司 鲁(lu)磨区域)

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